Establishing a Modern Business Degree Education Program

Shaike Marom

Abstract


Business schools are required to constantly update their curricula to keep up with development in the business environment as well as to maintain competitive edge over other institutions in the academic sector. This paper addresses that need by proposing a methodology on how to device and construct a bachelor's degree program in business, as well as MBA program, that will be both effective and appealing to prospective students.


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References


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